LCRA chooses Brandwatch to power social intelligence and analytics
Social intelligence company will deliver best of breed social analytics to uncover insights to support LCRA’s social business strategy
Brandwatch, the leading social intelligence company, today announced that the Lower Colorado River Authority (LCRA) has selected Brandwatch to unlock the value of social consumer insights. The renowned utilities nonprofit will be utilizing both Brandwatch Analytics social listening and analytics technology along with Brandwatch’s social command center platform, Vizia, to understand and disseminate valuable social insights throughout the company.
“We’re in the business of helping our customers glean the most relevant and actionable insights from social data to make smarter business decisions,” said Pat Phelan, VP Global Customer Success.
“We’re proud to work with LCRA, a nonprofit organization that wants to deliver the absolute best customer service to their own community. We’re ready to provide LCRA with the quality, experience and flexibility that only Brandwatch can offer.”